Dark Horses

About

 

FOR THOSE WANTING TO
BREAK AWAY FROM THE FIELD

 
 
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We are a creatively-led sports marketing agency.

Launched in the summer of 2016 by Simon Dent, Danny Brooke-Taylor, Helen Calcraft and Andy Nairn, we brought together the business of sport and the business of creativity with a vision for a braver and more effective sports marketing agency.

Built on foundations of strategic rigour and creative firepower, we exist to help brands operating in sport break away from the field and re-shape the boundaries of sports marketing.

We are Dark Horses.

 
 

OUR SERVICES

CREATIVE STRATEGY

Our strategic thinking is designed to find those insights which hit the sweet spot between your brand and your audience. So from one-off activations to multi-channel campaigns, we’ll deliver creative that is unique to your brand and unlike anything your competitors have ever seen.

CONTENT PRODUCTION

From films to blogs and everything in between, we craft high quality, unique content for brands that is watchable and shareable and inspires the audience to get off their ass and do something.

Partnership STRATEGY

We help brands and rights-holders make better strategic decisions about their partnerships in order to develop creative sponsorship executions that have mutual benefit, and really connect with the audience we are trying to reach.